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Friday, July 24, 2015

Honda Introduces the Highest Tech Accord Yet in High Tech’s U.S. Hub—Silicon Valley

  • Upgraded 2016 Accord features one of the first applications of both Apple CarPlay® and Android Auto™ in a volume-produced vehicle
  • More dynamic styling, including first 19-inch wheels on Accord
  • Honda Sensing™ safety and driver-assistive tech available on all trims
  • New 7-inch Display Audio touchscreen interface
Honda introduced a refreshed 2016 Accord loaded with advanced technology in Silicon Valley today, the first time the company has launched a new vehicle in the U.S. tech hub. Coming to market in August, the 2016 Accord will be the first Honda model and among the first high-volume cars in the marketplace to feature both Apple CarPlay® and Android Auto™. These and other major upgrades to technology and features make it the most high-tech Accord ever.
The 2016 Accord Sedan and Coupe receive dynamic new styling, a new Display Audio touchscreen interface, and Honda Sensing™, the most comprehensive suite of safety and driver-assistive technologies in the midsize car class. The 2016 Accord also adds HD Radio®, heated rear seats, front and rear parking sensors, and a number of other new features and technology to be revealed in coming weeks. Details on the Accord Hybrid will be announced at a later date.
"Where else to introduce the most technologically advanced midsize sedan, the 2016 Accord, than in Silicon Valley," said John Mendel, executive vice president of the Automobile Division, American Honda Motor Co., Inc. "Customers want their vehicles to be more intelligently integrated with their smartphone-powered lives, and we are committed to delivering that experience starting with Accord, retail car buyers' most popular vehicle the past two years."
Exterior and Interior design
The 2016 Accord gets a major facelift with sportier, more sophisticated styling, front and rear. In front is a more sharply creased and intricately structured bumper fascia with outside edges that tuck into intake-like meshed areas that house new LED fog lights (Sport trim and above). A new aluminum hood features sharper character lines that meet up with a brighter, more expressive front grille. In the rear, the Accord gets restyled LED taillights and a similarly aggressive rear bumper fascia redesign.
While all models feature restyled wheels, the Accord Sedan (Sport and Touring trim) and Coupe (Touring, new for Coupe) get new, larger 19-inch wheels and tires. The Touring sedan also gets a new rear deck spoiler. All models, Coupe and Sedan, feature the expanded use of LED lighting – LED taillights for all models, LED headlights for the new Touring Coupe, and LED daytime running lights (DRLs) for Sport and above trims.
Honda Sensing™
All 2016 Accords also can now be equipped with Honda Sensing™, among the most comprehensive suite of advanced safety and driver-assistive technologies in the class. Honda Sensing includes a Collision Mitigation Braking System™ (CMBS™) with Forward Collision Warning (FCW), Lane Keeping Assist (LKAS), Road Departure Mitigation (RDM) with Lane Departure Warning (LDW) and Adaptive Cruise Control (ACC), and is available as a standalone option on all trims with the exception of Touring, where Honda Sensing is included as standard equipment.
Also, all 2016 Accords feature a standard Multi-Angle Rearview Camera and Expanded View Driver's Mirror and, for the first time, new auto high-beam headlights (Touring trim) that enhance nighttime visibility and driving convenience by defaulting to the high-beam setting and automatically switching to low beams when an oncoming vehicle is detected.
Display Audio with Apple CarPlay® and Android Auto™
The Accord audio and digital experience also is significantly upgraded with the application of a 7-inch Display Audio touchscreen interface featuring Apple CarPlay® and Android Auto, on EX and above trims, as well as available HondaLink™ Assist (e911) and HD Radio. The intuitive and easy-to-use capacitive touchscreen lets users swipe, tap and pinch—just like on a tablet or smartphone—to control the vehicle's audio system, display settings and other advanced features.
Apple CarPlay® and Android Auto are designed to support seamless smart phone integration and offer a multitude of new functions and features.
Apple CarPlay® takes the things you want to do with your iPhone while driving and puts them right on your car's built-in display. You can get directions, make calls, send and receive messages, and listen to music right from the touchscreen or by voice via Siri. Supported apps include Phone, Messages, Maps, Music and compatible third party apps. Apple CarPlay® is compatible with iOS 7.1 or later and iPhone 5 or later.
Android Auto was designed to give drivers a simple, intuitive way through touch and voice to minimize the potential for distraction so the driver can stay focused on the road. Compatible with Android 5.0 and higher, Android Auto features Google Maps, Google Now, messaging, music and numerous popular apps.
To take full advantage of these new systems and features, the 2016 Accord's new 7-inch Display Audio touchscreen is paired with an upper 7.7-inch high-resolution display screen and steering wheel-mounted controls. The upper screen can display audio settings, turn-by-turn directions, time and trip information, LaneWatch™ and Rearview Camera displays, incoming calls, SMS text messages when stopped, and parking sensor alerts.
Upgraded Features
The Accord value proposition is further bolstered by new standard and available features: Accord EX and above trims (Sedan and Coupe) with automatic transmission get remote engine start, 7-inch Display Audio touchscreen and HD Radio. SiriusXM satellite radio and Homelink remote, previously on EX-L and Touring, are now standard on EX and above trims. Sport and above trims in the sedan lineup also get a new 60/40 split and folding rear seat, previously a one-piece folding design. The Accord Sedan in Touring trim gets heated rear seats, front and rear parking sensors and new rain-sensing windshield wipers.
Advanced Powertrains
The Accord will continue to be offered with two advanced Honda engines: a direct-injected (DI) 2.4-liter inline i-VTEC™ 4-cylinder and a 3.5-liter VTEC™ V-6 that is the most powerful engine offered in a Honda sedan to date. Available transmissions include a sporty and fuel-efficient continuously variable transmission (CVT) for the 4-cylinder engines, unique 6-speed manuals for the 4-cylinder and V-6 engines, and a 6-speed automatic for V-6 models.
About Honda
Honda offers a complete lineup of Honda cars, trucks and service through a network of more than 1,000 Honda dealerships within the United States. Eight Honda auto plants in North America have the capacity to produce 1.92 million automobiles each year using domestic and globally sourced parts. In 2014, more than 97 percent of the Honda and Acura automobiles sold in the U.S. were produced in North America.

Source: Honda News

Thursday, July 23, 2015

2015 Honda Fit, CR-V Win Satisfaction Awards


The primary concern of every Honda dealership in the country, it’s safe to say, is customer satisfaction. Obviously that can be broken down into a lot of other little categories, but whether we’re talking about sales or service or even the vehicles themselves, everything amounts to how happy we can make our customers. Knowing that, it’s always a huge honor when a Honda model wins an award selected in some way by the customers themselves, and the 2015 AutoPacific Vehicle Satisfaction Awards are an excellent example of that.

Wednesday, July 22, 2015

Honda’s Anna Engine Plant Celebrates 30th Anniversary

Honda of America Mfg.'s Anna Engine Plant, Honda's largest automobile engine plant in the world, today celebrated 30 years of engine production. The plant has produced more than 20.1 million engines since opening on July 22, 1985.
Since starting production with just 94 associates, the Anna Engine Plant has grown continuously to more than 2,800 associates who manufacture V-6 and four-cylinder engines, high-precision steel camshafts, crankshafts, cylinder sleeves and sophisticated pulley components for Honda's continuously variable transmissions (CVTs). The Anna plant, with an annual capacity of 1.16 million four- and six-cylinder engines, supplies engines to Honda assembly plants in Ohio, Indiana, Canada and the United Kingdom.
Through continued expansion, the now 2.4 million square-foot plant has supported the establishment of a number of engine component suppliers in Ohio, which supply parts to the Anna Engine Plant and other Honda manufacturing operations in North America and around the world.
Over the last four years, Honda has invested more than $800 million in the Anna engine facility, bringing the total plant investment to $2.25 billion.  This includes the 2014 construction of Honda's most technically advanced engine assembly line in North America to date.  The new turbo-capable line is 93,000 square feet and features over 100 robots. The production of turbo engines, which started at Anna last month, will power a new generation of Civics, including the all-new European Civic Type R which is equipped with the powerful 2.0-liter VTEC® Turbo, the most extreme and high-performing Type R engine ever built. The Anna-built VTEC Turbo is exported to the U.K. for assembly into the Civic Type R by Honda of the U.K. Manufacturing.
"Even more critical than the investments Honda has made in new technology is the passion and challenging spirit that our associates bring each day to the task of advancing Honda quality, efficiency and performance for our customers here in North America and around the world," said Paul Dentinger, Anna Engine Plant Manager. "Truly, our associates are powering the future of Honda."
Statewide, Honda employs 13,000 Ohioans at four manufacturing plants, a major R&D center for product development, a production engineering center for the creation of production tooling, a regional vehicle distribution center and other operations supporting Honda's auto manufacturing in North America.
About Honda in Ohio
Honda of America Mfg., Inc. includes the Marysville Auto Plant, East Liberty Auto Plant and Anna Engine Plant, along with additional facilities that support its manufacturing operations. With capacity to produce 440,000 automobiles per year, the Marysville plant currently is producing the Accord Sedan and Coupe and the Acura TLX and ILX Sedans. The East Liberty Auto Plant produces the Honda CR-V, Crosstour and the Acura RDX, with capacity to manufacture 240,000 automobiles per year.
Located in Russells Point, Ohio, Honda Transmission Mfg. of America, Inc. employs 1,125 associates and has capacity to produce more than 1 million automatic transmissions and CVTs per year. The plant also manufactures gear sets, four-wheel-drive systems and four-wheel-drive transfer components.
About Honda in North America
Honda established operations in America in 1959 and now employs more than 40,000 associates in its North American sales, R&D and manufacturing operations with total capital investment in North America exceeding $22 billion.
Based on its longstanding commitment to "build products close to the customer," Honda operates 16 major manufacturing facilities in North America producing a wide range of Honda and Acura automobiles, automobile engines and transmissions, Honda all-terrain vehicles, power equipment products, such as lawn mowers, mini-tillers and general purpose engines, and the HondaJet advanced light jet.
Eight Honda auto plants in the region, including four in the U.S., have the capacity to produce 1.92 million automobiles each year. In 2014, more than 97 percent of the Honda and Acura automobiles sold in the U.S. were produced in North America. Those plants today manufacture 12 different models, including five passenger cars and seven light trucks using domestic and globally sourced parts. A fifth U.S. auto plant, the Performance Manufacturing Center in Marysville, Ohio, will soon begin production of the next generation Acura NSX supercar. Honda also operates 14 major research and development centers in the U.S. with the capacity to fully design, develop and engineer many of the products Honda produces in North America.

Source: Honda News

Sunday, July 19, 2015

2015 Honda CR-V Retains Its Value


 All any American consumer wants is to keep as much of his or her money in his her or pocket as humanly possible. Okay, so there are other things to want, like religious enlightenment, familial happiness and maybe a jet ski, but money is certainly a big part of it, especially considering how hard we all work for it.

Buying a new car just so happens to be one of the biggest purchases anybody will ever make, but doing it right can save the buyer literally thousands of dollars, and sometimes in ways that they don’t expect.

One of those ways is by purchasing a vehicle in the first place that holds its value well over time. In today’s automotive world, the average vehicle drops 17 percent of its value in the first twelve months of ownership, but there certainly are some vehicles that hold their value much more efficiently than that.

The 2015 Honda CR-V, for example, depreciates only 9 percent in the first year, which is almost half the average rate. Considering how much a new CR-V costs, that difference in depreciation can be worth literally thousands of dollars, which means that a consumer can save quite a bit of money just by choosing a certain SUV.

Brand new, the CR-V is the best-selling SUV in America, but the used and certified pre-owned CR-V models are in high demand, as well. Knowing that, it’s no wonder these vehicles hold their value so well after the first year; people are dying to buying them up.

Truthfully, all Honda cars do pretty well in the depreciation department, but we were pleased to see that the CR-V was among the industry leaders.

Wednesday, July 15, 2015

Statement by American Honda Finance Corporation

RE: Settlement with the Department of Justice and Consumer Financial Protection Bureau

American Honda Finance Corporation (AHFC) has reached an agreement with the Consumer Financial Protection Bureau (CFPB) and the Department of Justice (DOJ) that shows our commitment to work together to be part of the solution and to establish the path forward that best supports our Honda and Acura customers and dealers with clear and convenient financing options.
AHFC strongly opposes any form of discrimination, and we expect our dealers to uphold this principle as well. We firmly believe that our lending practices have been fair and transparent.
AHFC has a difference of opinion with the CFPB and the DOJ regarding the methodology used to make determinations about lending practices, but we nonetheless share a fundamental agreement in the importance of fair lending.
In cooperation with the CFPB and the DOJ, AHFC will be working closely with our Honda and Acura dealers in proactively adjusting our pricing programs to continue to give our customers the ability to choose the loan that is best for supporting their purchase of Honda and Acura products.
As part of this new program, AHFC will announce later this year adjustments to our caps for dealers in setting the rate for retail installment contracts lower than the present level.  We will be implementing this change in combination with other adjustments and modifiers in a way that continues to support our Honda and Acura dealers' present business compensation with a full array of financing options.
As a result of this settlement, no civil penalties have been assessed to AHFC. The company will establish a $24 million fund that will be used to compensate customers identified by the CFPB and the DOJ.
Further, AHFC will continue to enhance our long-standing commitment to support financial literacy education and ensure that the future generation of customers is well informed about the process of automobile finance.

Source: Honda News

Sunday, July 12, 2015

Honda Debuts New 2016 Pilot Ads


As we mentioned last month, Honda dealers all over the country are gearing up to introduce the completely-redesigned 2016 Honda Pilot, and we’re not sure what else to say about it all other than we’re really, really excited about the prospect of a new vehicle that looks as good and drives as well as this one does.

Friday, July 10, 2015

Honda Civic Tour Presents One Direction On The Road Again Kicks Off Today In San Diego, CA

One of the most highly anticipated tours of the summer kicks off TODAY when the annual HONDA CIVIC TOUR PRESENTS ONE DIRECTION ON THE ROAD AGAIN arrives in San Diego, CA. at Qualcomm Stadium. The Southern California show marks the beginning of the U.S. leg of the multi-platinum-selling band's worldwide stadium trek that has already visited countries throughout Europe, Asia and Australia. Special guests Icona Pop will join One Direction throughout their U.S. tour.
The 2015 HONDA CIVIC TOUR will take the world's #1 touring band through 17 cities across the U.S. including stops in San Francisco, Chicago, Philadelphia, New Jersey, Seattle and more. Ticketing information and additional details can be accessed via www.HondaCivicTour.com.
Continuing the HONDA CIVIC TOUR tradition, a 2015 Honda Civic, exclusively customized and autographed by One Direction expressing "the story of their lives" in more ways than one, will be on display at each tour stop. Fans will have the opportunity to enter for a chance to win the custom Civic along with flyaway trips to see and meet members of One Direction. For complete rules and to enter online, please visit www.HondaCivicTour.com.
"The fan that wins it will have a piece of our history," said Niall Horan. "We wanted to design our Honda Civic so that the colors and artwork mirrored the colors and artwork of 1D."
The 2015 Honda Civic Coupe EX-L customized by the band is painted a sleek black, interrupted by bright bursts of yellow, teal and purple on the bumpers, handles and mirrors - a colorful ode to summer days. Etched on top of the vehicle are playful white drawings and autographs from each member, highly coveted by true 1D fans.
2015 HONDA CIVIC TOUR PRESENTS ONE DIRECTION ON THE ROAD AGAIN
7/9/15 San Diego, CA – Qualcomm Stadium
7/11/15 San Francisco, CA – Levi's Stadium
7/15/15 Seattle, WA – CenturyLink Field
7/26/15 Minneapolis, MN – TCF Bank Stadium
7/28/15 Kansas City, MO – Arrowhead Stadium
7/31/15 Indianapolis, IN – Lucas Oil Stadium
8/2/15 Pittsburgh, PA – Heinz Field
8/5/15 East Rutherford, NJ – MetLife Stadium
8/8/15 Baltimore, MD – M&T Bank Stadium
8/18/15 Columbus, OH – Ohio Stadium
8/23/15 Chicago, IL – Soldier Field
8/25/15 Milwaukee, WI – Miller Park
8/27/15 Cleveland, OH – FirstEnergy Stadium
8/29/15 Detroit, MI – Ford Field*
9/1/15 Philadelphia, PA – Lincoln Financial Field
9/3/15 Buffalo, NY – Ralph Wilson Stadium
9/12/15 Foxborough, MA – Gillette Stadium
* -Icona Pop will not perform on this date.
With a staggering 94 number ones and over 50 million records sold, in just four short years, One Direction have gone from energetic pop upstarts to international superstars. As the band's song writing becomes more personal with each record, FOUR is their most stunning album yet. The album follows the global success of their sold out WHERE WE ARE stadium tour and the 3D film documentary THIS IS US. Fans also had the opportunity to relive the 2014 summer tour with the release of their second film WHERE WE ARE: THE CONCERT FILM, which broke records as the biggest ever Event Cinema audience across one weekend. Add all this to their 3 billion YouTube views, 109 million combined Twitter followers and 33 million Facebook fans and One Direction is more than a worldwide phenomenon.
Join the conversation: 
#HondaCivicTour
#OnTheRoadAgain1D
For more info, visit:
http://www.onedirectionmusic.com  
http://www.HondaCivicTour.com
http://www.columbiarecords.com
http://www.livenation.com
The ON THE ROAD AGAIN 2015world tour also includes 6 additional dates scheduled in Canada. Tickets are still available at www.livenation.com.
ONE DIRECTION CONTACT:
Mike Navarra / Columbia Records
mike.navarra@sonymusic.com
310 272 2167
LIVE NATION CONTACT:
Victor Trevino
victortrevino@livenation.com
HONDA CONTACT:
Robyn Eagles
Robyn_Eagles@ahm.honda.com
About Honda Civic Tour
Produced by Marketing Factory, the Honda Civic Tour brings innovation to the masses by combining automotive technology and contemporary music. With almost three million fans having attending Honda Civic Tour concert events since 2001, Civic Tour has established itself as one of the nation's most compelling, successful music concert tour franchises. Civic Tour has provided concert-goers with an exclusive, interactive concert experience featuring up-close and personal access to their favorite bands, including Maroon 5, Linkin Park, blink-182, My Chemical Romance, Paramore, The Black Eyed Peas, Fall Out Boy, Everclear, Incubus, Good Charlotte, New Found Glory, Dashboard Confessional and Panic! at the Disco. www.HondaCivicTour.com
About Icona Pop
Chart-topping Swedish duo Icona Pop made a welcomed return this week with their brand new single "Emergency." The upbeat and infectious dance-floor filler makes the perfect companion to summer and taste of what's to come from the feisty and magnetic duo. Since hitting the scene in 2012 with their triple platinum hit single "I Love It ft. Charli XCX," Aino Jawo and Caroline Hjelt have become household names as Icona Pop following the 2013 release of their debut album, "This Is… Icona Pop."
About Live Nation Entertainment
Live Nation Entertainment (NYSE: LYV) is the world's leading live entertainment company comprised of global market leaders: Ticketmaster, Live Nation Concerts, Live Nation Media & Sponsorship and Artist Nation Management. For additional information, visit www.livenationentertainment.com.
About Honda Civic
The Honda Civic is not only the best-selling compact car in the United States to individual buyers in each of the past two years1, it is the best-selling car to buyers 35 and under for the past decade2. The Civic lineup embodies the Honda brand values of 'clean, safe and fun' with the Civic HF achieving an EPA-estimated fuel economy rating of 41 mpg on the highway. The Civic Hybrid's EPA-estimated fuel economy rating is 44/47/45 city/highway/combined. The Civic Sedan has earned top safety ratings from NHTSA and was the first small car to earn a 'TOP SAFETY PICK+' designation from IIHS. Now in its ninth generation, the Civic remains one of the most fun-to-drive compact cars on the road today. The Civic Sedan starts at a suggested retail price (MSRP) of $18,490 and is available at Honda dealerships nationwide. For high-resolution photos, broadcast quality video and media information of the entire 2015 Civic lineup, please visit www.hondanews.com.
About Marketing Factory
Since 1999, Marketing Factory Inc. has built entertainment properties, sponsorship activations, and media promotions to create entertaining and authentic interactive customer experiences in both physical and digital spaces. The company has actively worked with Honda since 2000, serving as producers of the award-winning annual Honda Civic Tour and currently serves as a primary music marketing agency for American Honda Motor Co., Inc.
About Honda Stage
Building on its deep foundation in bringing music to fans, American Honda has brought together an unprecedented group of entertainment and technology leaders, including Live Nation, iHeartMedia, Revolt, YouTube and Vevo to produce and distribute some of the best original, high-quality music content available under the Honda Stage name, through a combination of live events and exclusive online content. Honda Stage offers music fans access to custom live and online music programming and performances, behind the scenes content, artist interviews and more at www.YouTube.com/HondaStage. With the launch of Honda Stage on YouTube, Honda becomes a major music curator, as YouTube is the largest distributor or music content and the number 1 environment for music viewing.
About COLUMBIA RECORDS
One of the most respected and successful record labels in the world, Columbia Records is home to established superstars and exciting new talent. Columbia Records is a wholly-owned subsidiary of Sony Music Entertainment. Sony Music Entertainment is a global recorded music company with a roster of current artists that includes a broad array of both local artists and international superstars. The company boasts a vast catalog that comprises some of the most important recordings in history. Sony Music Entertainment is a wholly owned subsidiary of Sony Corporation of America.
1 Based on IHS Automotive, U.S. new vehicle retail registrations for 2013 and 2014 in the Non-Luxury Compact Car Segment
2 Based on IHS Automotive cumulative new retail vehicle registration and age of head of household data for CY2004-2014.

Source: Honda News